According to Pew Research Center, 58% of American Consumers will use your website before making their final purchasing decision, and in Business to Business purchases that number skyrockets to over 85%. This trend demonstrates the importance of having a website, but simply having a website is not enough. You must have a website that presents your organization and its products and services in the best light possible.
Discovery and Site Usability
At LightSky we approach projects with a unique perspective. During our discovery process, we spend a great deal of time getting to know what sets your organization apart. We work with you to help articulate who your target audience is for your website, what information are they seeking and how to best structure the website to deliver that information to your visitors. Usability for the sites visitors is important, but we also strive to ensure that your experience updating and adding content to your site is just as seamless. We want your website to be easy to use, not a chore, and updating your sites content should not require a computer science degree in order to do so.
The design of a website is more than just what your visitors see. A quality design for your website will help move your visitors through your conversion funnel and help describe the uniqueness of who you are. Custom design and User Experience is the foundation to converting your traffic into business.
Flexible and Powerful Functionality
We understand that websites are a long term investment for your organization. Because of this we build all of our sites on Drupal which allows us to create unique, completely personalized websites that are able to adapt and grow as your organizations needs change. "I wish my website could..." are words you should never have to speak, and Drupal allows us to create the flexibility so that you won't have to.
Are you interested in having us create a website for your organization? Contact us and find out how we can help your business make a positive first impression.